Ever wondered what happens after the cameras stop rolling on Shark Tank? Many businesses that step into the tank seeking investment either skyrocket to success or fade into obscurity, but few have a story quite like Hillbilly Brand.
Mike Abbaticchio and Shon Lees, the masterminds behind Hillbilly Brand, dared to enter the Shark Tank arena during Season 2. Their pitch was simple: clothing for rednecks and truckers. They sought $50,000 for a 25% stake in their company. The sharks, known for their sharp business acumen, were intrigued by the brand's unique blend of humor and homage to the hillbilly lifestyle. The initial ask was $50,000 for 25% of the company, but what unfolded was a rollercoaster of negotiations, eventually landing them a deal with Robert Herjavec, Jeff Foxworthy, and Daymond John for $75,000 in exchange for 100% of the company and a 7% royalty on future licensing deals. A seemingly sweet deal turned sour, as the agreement ultimately fell through after the show.
| Company Name | Hillbilly Brand, Inc. |
|---|---|
| Founders | Mike Abbaticchio and Shon Lees |
| Year Founded | 1972 |
| Headquarters | Nashville, Tennessee |
| Description | Clothing company known for casual, comfortable apparel catering to country and outdoor enthusiasts. The brand embodies a lifestyle choice and fosters a sense of community among its customers. |
| Shark Tank Appearance | Season 2, Episode 4 |
| Initial Ask | $50,000 for 25% equity |
| Deal Made (but Failed) | $75,000 for 100% equity and 7% royalty with Robert Herjavec, Jeff Foxworthy, and Daymond John |
| Estimated Net Worth (2024) | Approximately $1.11 million |
| Annual Revenue | Around $1 million |
| Key Products | Casual clothing, apparel for rednecks and truckers, lifestyle merchandise |
| Brand Philosophy | Embraces the hillbilly lifestyle, fosters community, and prioritizes brand protection through trademarks. |
| Website | Example.com (Note: Replace with the actual Hillbilly Brand website if available) |
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